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  • Writer's pictureNick Hissam

Keratin Complex? Check!

Updated: Apr 18, 2023

Just like contouring, strobing, and ombre highlights, keratin treatments are yet another topic that stays trending in the beauty world, and if someone you know has ever tried it out, chances are, she has yet to shut up about the magic it worked on her hair. If blowing out your strands feels more like playing tug-of-war, you could benefit from this smoothing treatment.

What is keratin? 

Keratin is a protein and the major component in skin, hair and nails. Keratin acts both as an external protective protein in the cuticle (the outer layers of a hair strand) and as an internal structural protein in the cortex (the inner core of the hair that helps determine its strength). Keratin is depleted when hair is damaged physically or chemically. This keratin loss exposes the hair’s cortex—much like potholes in a road. Replenishing lost keratin helps to correct porosity and smooth the hair’s surface. It restores strength and elasticity, giving the hair a more youthful, healthy appearance. 

The technology in the smoothing treatments binds keratin to the hair. This process helps prevent humidity from penetrating the hair, thus locking out frizz. 

After researching the best and most natural treatments available I am excited to introduce Keratin Complex® smoothing treatment to my menu. Keratin Complex has been the leader in smoothing systems since 2004 and most of all, it offers smoothing treatments for all hair textures with little commitment.

First things first, determine if your hair type is right for the service—curly and frizzy textures will see the most benefits, whereas fine, straight strands should avoid it altogether. Second, have a consultation with me and decide what treatment is most suited for you. Third and most importantly, adhere to specific aftercare instructions to ensure long-lasting results as this treatment is NOT permanent and is sensitive to shampoos/styling products.

Author: Nick Hissam

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